The Growing User Base of Quora: Breaking Down the Numbers

Quora, a question-and-answer forum founded in 2009, has been gaining traction over the years. However, the exact number of its monthly active users (MAUs) remains elusive. In this article, we will explore the latest figures available and analyze what they mean for the platform's user base.

Official vs. Unofficial Figures

As of 2021, Quora did not officially disclose the number of monthly active users. Instead, they provided some interesting statistics:

Over 300 million monthly unique visitors Over 300,000 topics on their platform

While these numbers are impressive, they do not directly translate to the number of monthly active users. To gain insight into the user base, we can look at some unofficial estimates and official data points from previous years.

Official User Numbers from 2018

The last official numbers from the company were around 400 million monthly unique visitors during the second fiscal quarter of 2018. This is a significant figure, given that Quora was not considered one of the major social media giants back then. Let's break down this data:

Quora: Over 400 million monthly uniques Twitter: 335 million Reddit: 330 million Pinterest: 250 million

While these figures are smaller compared to some of the giants, they represent a substantial user base. For context, as of 2021, Alexa ranks Quora as the 55th most popular site on the web with approximately 45 million daily visitors. These numbers indicate that Quora has since grown significantly.

Assumptions and Growth

If we follow the trajectory set by the earlier figures and make some assumptions, we can estimate the current user base. In 2018, Quora reported over 300 million monthly users. By 2020, this number might have grown by approximately 100 million users each year. This would place the current user base close to half a billion active users.

However, these assumptions need to be taken with a grain of salt. The reality is more complex: a majority of Quora visits come from online traffic, and many of these visitors do not have accounts. Even among those with accounts, active engagement such as writing, commenting, or upvoting is not uniform.

Engagement and Growth

The view-to-upvote ratio on Quora is notoriously low, even for the best answers. This indicates that while there are a vast number of people using the platform, a significant portion of them might not be actively contributing. This is not uncommon in large-scale platforms, where a small percentage of users generate the majority of content and engagement.

Despite these challenges, there are some positive signs:

Reach: Quora has a strong presence in the United States, ranking 345th for daily traffic within the country. Engagement: As of 2021, Reddit had over 330 million monthly users, and Quora was not far behind with over 400 million.

In conclusion, while the exact number of monthly active users remains undisclosed, the unofficial figures and historical data suggest a strong and growing user base. The key to Quora's success lies in its ability to attract and retain visitors, even if not all of them are actively participating.

Conclusion

Thank you for reading this article. We hope it helps you understand the complexity and growth of Quora's user base. Have a wonderful day!