How to Remove the Owl Icon When Hootsuite Posts to Facebook: Tips and Tricks

If you're using Hootsuite to post content to Facebook, you might have noticed an owl icon appearing on your posts. While this is a default setting from Hootsuite, it can be customized or removed according to your preference. In this article, we will guide you through the process of removing the owl icon from your Hootsuite posts to Facebook.

Introduction to Hootsuite and Facebook Integration

Hootsuite is a comprehensive social media management tool that allows users to manage multiple Facebook accounts, schedule posts, and track social media metrics all in one place. When you post content from Hootsuite to Facebook, the platform automatically includes a logo or icon to identify the source of the post. This can be a helpful feature, but sometimes you might want to change or remove this icon for branding consistency or other reasons.

How to Remove the Owl Icon

Here's how you can easily remove the owl icon when Hootsuite posts to Facebook:

Step 1: Log in to Your Hootsuite Account

Begin by accessing your Hootsuite account. Go to the Hootsuite dashboard and log in with your credentials.

Step 2: Navigate to Settings

In the top right corner, you'll find a profile picture. Click on it and select 'Settings' from the dropdown menu.

Step 3: Go to Social Networks

In the settings menu, look for and click on the option related to 'Social Networks'.

Step 4: Select Your Facebook Account

Choose the Facebook account you want to modify. This could be a personal or a business account, depending on your needs.

Step 5: Post Settings

Once you've selected your Facebook account, look for an option related to 'Post Settings'. This setting allows you to customize the appearance of your posts, including adding or removing additional details like the logo or icon.

Step 6: Disable the Owl Icon

Find the option to disable the owl icon or any branding that appears with your posts. This is typically located under the 'Logo' or 'Brand Visibility' section. Toggle this setting to the desired option to remove the logo.

Step 7: Save Your Changes

After you've made the necessary changes, don't forget to save them. This ensures that your updates are implemented and the owl icon is no longer visible on your Hootsuite posts to Facebook.

Custom Publisher Applications and Branding

While the default icons from Hootsuite are functional, using custom publisher applications can provide more flexibility and control. Many vendors, like Argyle, offer custom publisher applications that enable customers to set specific icons and branding for their posts. This is particularly useful if you want to enhance the visibility and recognizability of your brand on social media platforms.

The use of shared publisher applications like Hootsuite, TweetDeck, or other third-party tools can sometimes lead to issues with brand visibility. This is because these shared applications often set a standard icon or look that can be less personalized than a custom application. By using a custom publisher, you can optimize your exposure on social media and ensure that your branding is consistent and effective.

Conclusion: Enhance Your Branding on Social Media

By following the steps outlined above, you can tailor the appearance of your Hootsuite posts to better match your brand's identity. Whether you're looking to remove the owl icon or customize your branding across all social platforms, these settings provide valuable tools for social media management. If you encounter any issues or need further assistance, Hootsuite's comprehensive support documentation and customer service team can offer additional guidance.